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Limited Edition Honor 7X Smartphone in Red Launches in the U.S. with Valentine's Day Contest

PRESS RELEASE PR Newswire
Feb. 5, 2018, 03:00 AM

MOUNTAIN VIEW, Calif., Feb. 5, 2018 /PRNewswire/ -- Honor, a leading online smartphone brand, today announced that due to popular demand of its award-winning Honor 7X smartphone in the U.S., it will bring the limited edition red color version to the U.S. for $199.99 USD beginning February 5 on www.hihonor.com/us. In addition, Honor is celebrating the arrival of the Honor 7X in red with its "You had me at…" Valentine's Day contest where five winners will receive two limited edition Honor 7X phones. To enter for a chance to win visit www.instagram.com/honorusa.

Limited-edition Honor 7X in red

"The Honor 7X has been a bestseller on Amazon for several days running. With its success and Valentine's Day just around the corner, we are bringing the Honor 7X in red to the U.S.," said Zack Zhang, vice president of Honor USA. "Our ability to quickly deliver high-quality, technically advanced, and on-trend devices that are unrivaled in their price class will bring Honor one step closer to becoming the number one online smartphone brand."

What's to love about the Honor 7X?

It's better than Flowers or Chocolate

  • If you want to make it a Valentine's Day to remember, what better way to do it than mixing it up with a gift that keeps you connected. The red color will remind your loved one that they should have a phone that is as unique and special as they are.

Fashion Forward Design

  • The Honor 7X is the first smartphone to feature the new Honor FullView Display; a 5.93 inch FHD+ display with 2160 X 1080 resolution and 18:9 ratio. The nearly bezel-less screen provides the broadest viewing range and highest screen-to-body ratio in its price class.

Best-in-Class Entertainment

  • An unequivocal viewing experience becomes a best-in-class entertainment and gaming experience. The FullView Display gives gamers a competitive edge with a broader viewing range than standard displays. An 18:9 screen ratio mimics the 21:9 ratio used in theaters to deliver a more cinema-like experience.

High-Quality Camera

  • The fun doesn't stop there thanks to the spec'd out dual-lens 16MP + 2MP rear-camera with DSLR depth of field effects achieved with a larger aperture (F/0.95 – F/16). New Phase Detection Auto Focus (PDAF) technology auto focuses in as little as 0.18 seconds. The 8MP front-camera provides custom features that are a selfie-lovers delight.

"Honor has a great opportunity to disrupt the U.S. smartphone market with premium unlocked devices at unbelievably low prices," said Jean Baptiste Su, vice-president and principal analyst at Atherton Research. "An additional benefit of being an online-first brand is that Honor can quickly react to the changes and trends of its online user community and release limited editions of its smartphones - just like the Honor 7X Red for Valentine's day -  which is similar to what fast fashion brands such as Zara do in the apparel market."

"You had me at…" Valentine's Day Contest

To enter to win Honor's "You had me at…" Valentine's Day contest, consumers will be asked post a reenactment video on Instagram of the first time they met someone or something they love. Five winners will be chosen on February 14 based on video comments and likes. Each winner receives two red Honor 7X phones. For content rules and details visit www.instagram.com/honorusa. 

From premium hardware to intelligent software, the Honor 7X is an unmatched value. Tech savvy, deal-seeking, or statement making individuals can find their next unlocked phone at highly shoppable prices online 24/7 on http://www.hihonor.com/us/index.html.

About Honor 

Honor is a leading smartphone e-brand under the Huawei Group. In line with its slogan, "For the Brave," the brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, Honor has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.

Media Contact
Kiley Hayward
khayward@vocecomm.com
Voce Communications
719-660-1445

 

Honor logo (PRNewsfoto/Honor)

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SOURCE Honor

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